Metro Atlanta is continuing its strong positioning in the Financial Technology (FinTech) sector, as Fortune 1000 company Deluxe will be establishing a new office, along with a FinTech and Customer Innovation Center in Sandy Springs.
“Georgia is a global leader in FinTech and payments, and the Deluxe expansion is a welcome addition to the state’s first-class ecosystem of industry leaders,” said Governor Kemp. “I’m excited for the new opportunities that Deluxe will provide to the talented and hardworking Georgians in Sandy Springs and metro Atlanta.”
The company will be creating more than 700 jobs and investing more than $10 million into the project. Deluxe specializes in products and services for small businesses and financial institutions, and “enterprise clients of all sizes.” Deluxe makes it easier for businesses to get paid, as well as to pay, in order to operate more efficiently. Not only does the company work on cloud and data solutions for payments, the system also works with promotional solutions. Deluxe platforms serve more than 4.5 million small businesses and 4,000 financial institutions, processing $2.8 trillion in annual payment volume.
“The Deluxe Payments and FinTech businesses are growing rapidly, even during a global pandemic,” said President and Chief Executive Officer of Deluxe Barry C. McCarthy. “Metro Atlanta is a global FinTech and payments industry capital, so it is the right place to expand our business. We are pleased to tap into the deep FinTech talent pool, industry coalitions, business-friendly environment, and supportive university system in the region.”
The Atlanta offices will be mostly in software development, product and program management, innovation, data analytics and artificial intelligence.
The July-August edition of James magazine highlighted some of the other expansion of FinTech in Atlanta, with Deluxe now joining the large ecosystem of networking and cooperation in the Atlanta FinTech hub.
“Sandy Springs is the epicenter for financial services and innovative companies because of our convenient access to locations across the metro as well as to top talent,” said Sandy Springs Mayor Rusty Paul. “We are delighted to welcome Deluxe to our community.”
A report from Findexable, a FinTech trade association group, ranked the Atlanta region 19th in the world for FinTech hubs, just below Tel Aviv and ahead of Miami. The city is ranked sixth in the United States, behind the usual tech leaders of San Francisco, New York, Los Angeles, Boston and Chicago. However, Atlanta’s growth is continuing at probably a stronger pace than some of those other cities thanks to lower costs and an increasingly experienced and educated workforce. The continuing success is certainly a feather in the cap for local leaders and economic development professionals.
“Our strong talent base and quality communities continue to draw technology-centric operations to Fulton County,” said Chairman Robb Pitts of the Fulton County Board of Commissioners. “This announcement is a tribute to how Fulton County has become a leader in the FinTech sector nationally.”
